In the first of a two-part series, Susan Kuchinskas finds a surprising openness to telematics services in Brazil, Russia, India and China – but a one-size offering will not fit them all.
Consumers in Brazil, Russia, India and China are more willing to embrace all kinds of technology associated with cars, according to a recent survey by Cisco – from telematics to virtual auto buying. And they are prepared to offer all manner of personal information – and even DNA samples – in return for connected car services.
Industry insight: Telematics and emerging markets
Industry insight: The connected car
Telematics Brazil & LATAM 2013