In the first of a two-part series, Andrew Tolve explores the Big Data opportunity – and why so few automakers have capitalized on it.
The average car on the road today generates a mind-boggling amount of data. With sensors monitoring everything from tire pressure to engine RPM to oil temperature and speed, cars can produce anywhere from 5 to 250 gigabytes of data an hour.
Industry insight: Telematics and data
Industry insight: The connected car