In the second of a two-part series, Andrew Tolve explores the Big Data opportunity – and why so few automakers have capitalized on it.
Automakers and consumers alike have much to gain from Big Data. In part I of this series, we delineated the various opportunities and use cases that Big Data offers automakers, and they ranged from faster response times and product improvements to partnering with outside organizations to access new revenue streams.
Industry insight: Telematics and data
Industry insight: The connected car
Telematics Munich 2013